I’ve been burning up the computer keyboard on the soon to be opened membership site, Take Control of your Internet Marketing (click to take a sneak peek at what we’re going to be offering), but didn’t want to make you wait to learn about Picnik.com.
Picnik is an amazing little photo editing tool that allows you to quickly resize images for your website in just a few simple clicks. Photo resizing may have been complex and expensive in the past, but with Picnik, it couldn’t be simpler.
Whether you’re a rural tourism business or a small local business, you know you need a fast loading website.
What you might not know is that the size of your photos is affecting the speed of your website.
This is why Picnik is so important.
Just because WordPress or whatever platform you use for your website says you can upload fairly big image files you don’t want to do that!
It will affect the loading speed of your website to have a bunch of huge photo files. Online, big doesn’t mean better quality, it just means potentially slower website.
From now on, resize your photos before uploading them, using Picnik. Here’s the easiest way to do that:
1. Go to picnik.com and create yourself an account.
It’s worth it – they store your last five edited images if you stay with the free option. If you pay to be a Premium Member, you’ll be able to store all your edited files.
2. Click “upload your photos.”
You’ll see your photo with the editing navigation bar above it.
You can do all sorts of editing and enhancing using Picnik. Explore these on your own. I want to show you a lightning fast, easy to use and understand resizing tool.
3. Click the “Save and Share” tab at the far right on the navigation bar.
4. Resize your image.
Change the dimensions (the width and height in pixels) to change the size of the file. If you change your largest dimension to 600 pixels, Picnik will resize the other to the correct aspect ratio.
Unless you’re populating your website with huge images, this will work well.
I’m no expert in the finer points of file sizes vs. numbers of pixels, etc., but checking results in Photoshop indicated that the quality slider on the “Save and Share” page did little to change the file size.
You’re ready to upload that slimmed down image to your website.
6. If you’re resizing photos for little avatar images for Twitter or other sites, start by using the Cropping Tool to isolate the face or image you want to use.
Then go to “Save and Share” to resize the resulting image to exactly the dimensions required by the particular site.
This program will save you so much time and energy preparing photos for your website and internet marketing, you’ll have extra to spend playing with all the other features Picnik offers for enhancing your images and creating kicky photo products.
Let us know how you use Picnik!