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	<title>ruraltourismmarketing.com</title>
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	<link>http://ruraltourismmarketing.com</link>
	<description>Effective Innovative rural tourism marketing advice and tips.</description>
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		<title>Are Your Small Tourism Town Events Worth All the Work?</title>
		<link>http://ruraltourismmarketing.com/2010/07/are-your-small-tourism-town-events-worth-all-the-work/</link>
		<comments>http://ruraltourismmarketing.com/2010/07/are-your-small-tourism-town-events-worth-all-the-work/#comments</comments>
		<pubDate>Mon, 26 Jul 2010 20:55:49 +0000</pubDate>
		<dc:creator>Joanne Steele</dc:creator>
				<category><![CDATA[Branding & Regional Flavor]]></category>
		<category><![CDATA[Marketing Techniques & Tips]]></category>
		<category><![CDATA[Rural Economic Development]]></category>
		<category><![CDATA[Success For Small Towns]]></category>
		<category><![CDATA[community pride]]></category>
		<category><![CDATA[economic development]]></category>
		<category><![CDATA[events]]></category>
		<category><![CDATA[marketing strategies]]></category>
		<category><![CDATA[tourism development]]></category>

		<guid isPermaLink="false">http://ruraltourismmarketing.com/?p=1987</guid>
		<description><![CDATA[It was a big weekend in Dunsmuir, California. The annual Mossbrae Concert in our botanical gardens featured John Lee Hooker Jr., and the event drew visitors from as far away as Portland, OR and Sacramento, CA.
The answer to the question, “Are small town events worth it” is complicated.
I sat at my table passing out info [...]]]></description>
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		<title>The Latest Economic News Reveals the Secret to Successful Small Tourism Business Marketing</title>
		<link>http://ruraltourismmarketing.com/2010/07/the-latest-economic-news-reveals-the-secret-to-successful-small-tourism-business-marketing/</link>
		<comments>http://ruraltourismmarketing.com/2010/07/the-latest-economic-news-reveals-the-secret-to-successful-small-tourism-business-marketing/#comments</comments>
		<pubDate>Thu, 22 Jul 2010 17:47:51 +0000</pubDate>
		<dc:creator>Joanne Steele</dc:creator>
				<category><![CDATA[Marketing Techniques & Tips]]></category>
		<category><![CDATA[Success For Small Town Businesses]]></category>
		<category><![CDATA[Success For Small Towns]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[marketing message]]></category>
		<category><![CDATA[niche marketing]]></category>
		<category><![CDATA[rural experience]]></category>

		<guid isPermaLink="false">http://ruraltourismmarketing.com/?p=1982</guid>
		<description><![CDATA[The latest economic news is mixed on how well the recovery is going.  The thing that amazed me was that NPR reported that companies have around $2 trillion in cash on hand!!! Even big fat rich corporations are feeling cautious about spending.
So, the economic news shows us that everyone is generally spending more cautiously whether [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Regional Marketing Idea: Cool Little Towns</title>
		<link>http://ruraltourismmarketing.com/2010/07/regional-marketing-idea-cool-little-towns/</link>
		<comments>http://ruraltourismmarketing.com/2010/07/regional-marketing-idea-cool-little-towns/#comments</comments>
		<pubDate>Tue, 20 Jul 2010 17:49:56 +0000</pubDate>
		<dc:creator>Joanne Steele</dc:creator>
				<category><![CDATA[Branding & Regional Flavor]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Success For Small Towns]]></category>

		<guid isPermaLink="false">http://ruraltourismmarketing.com/?p=1978</guid>
		<description><![CDATA[Five little towns in Alberta, Canada are marketing together online at a new website, Cool Little Towns. What a great name and what a great concept.
The site should entice residents of nearby Calgary to come on down the highway for several days of fun and exploration.
Here’s what makes the regional marketing effort work:
1. It’s a [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>How To Market Online by Encouraging Customer Reviews</title>
		<link>http://ruraltourismmarketing.com/2010/07/how-to-market-online-by-encouraging-customer-reviews/</link>
		<comments>http://ruraltourismmarketing.com/2010/07/how-to-market-online-by-encouraging-customer-reviews/#comments</comments>
		<pubDate>Thu, 15 Jul 2010 22:17:09 +0000</pubDate>
		<dc:creator>Joanne Steele</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Marketing Techniques & Tips]]></category>
		<category><![CDATA[Success For Small Town Businesses]]></category>
		<category><![CDATA[Customer Service]]></category>
		<category><![CDATA[Internet marketing]]></category>
		<category><![CDATA[marketing strategies]]></category>
		<category><![CDATA[online reviews]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://ruraltourismmarketing.com/?p=1972</guid>
		<description><![CDATA[I visited Ashland, Oregon yesterday (learn more about Ashland in this previous post) and before returning home, my husband and I stopped in at one of our favorite restaurants, Greenleaf.
When the bill arrived, under our tab was a note that read:
Dear Customers and Friends,
In an effort to increase our presence and standing on the web, [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Rural Tourism Marketing Tip: Give Up Your Paper Visitor&#8217;s Guide</title>
		<link>http://ruraltourismmarketing.com/2010/07/rural-tourism-marketing-tip-give-up-your-paper-visitors-guides/</link>
		<comments>http://ruraltourismmarketing.com/2010/07/rural-tourism-marketing-tip-give-up-your-paper-visitors-guides/#comments</comments>
		<pubDate>Tue, 13 Jul 2010 22:19:40 +0000</pubDate>
		<dc:creator>Joanne Steele</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Marketing Techniques & Tips]]></category>
		<category><![CDATA[Niche Marketing]]></category>
		<category><![CDATA[Success For Small Towns]]></category>
		<category><![CDATA[chamber of commerce]]></category>
		<category><![CDATA[Internet marketing]]></category>
		<category><![CDATA[long tail marketing]]></category>
		<category><![CDATA[marketing strategies]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://ruraltourismmarketing.com/?p=1969</guid>
		<description><![CDATA[If you’re one of the unlucky visitors’ bureaus in the US that has had your budget cut or eliminated this year, you’re probably looking for ways to cut costs.
Here’s an idea to consider:  Stop printing a paper visitors’ guide.
I worked as tourism director for a northern California county for 10 years, so I know how [...]]]></description>
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		<slash:comments>2</slash:comments>
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		<title>Rural Tourism Marketing Tip: Save Money By Ditching Your Print Ads</title>
		<link>http://ruraltourismmarketing.com/2010/07/rural-tourism-marketing-tip-save-money-ditch-your-print-ads/</link>
		<comments>http://ruraltourismmarketing.com/2010/07/rural-tourism-marketing-tip-save-money-ditch-your-print-ads/#comments</comments>
		<pubDate>Mon, 12 Jul 2010 18:44:37 +0000</pubDate>
		<dc:creator>Joanne Steele</dc:creator>
				<category><![CDATA[Marketing Techniques & Tips]]></category>
		<category><![CDATA[Success For Small Town Businesses]]></category>
		<category><![CDATA[Internet marketing]]></category>
		<category><![CDATA[marketing strategies]]></category>
		<category><![CDATA[online reviews]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://ruraltourismmarketing.com/?p=1965</guid>
		<description><![CDATA[It’s heresy to say it, but current economic conditions are forcing the issue. Get rid of your expensive print ad campaigns and embrace new FREE options.
Your customers are turning away from anything paper as they make travel decisions and so should you. They are looking online for almost everything.
Your customers are even turning away from [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<item>
		<title>Is Your Rural Tourism Business Up 17% This Year?</title>
		<link>http://ruraltourismmarketing.com/2010/07/is-your-rural-tourism-business-up-17-this-year/</link>
		<comments>http://ruraltourismmarketing.com/2010/07/is-your-rural-tourism-business-up-17-this-year/#comments</comments>
		<pubDate>Thu, 08 Jul 2010 16:13:39 +0000</pubDate>
		<dc:creator>Joanne Steele</dc:creator>
				<category><![CDATA[Marketing Techniques & Tips]]></category>
		<category><![CDATA[Success For Small Town Businesses]]></category>
		<category><![CDATA[marketing challenges]]></category>
		<category><![CDATA[marketing strategies]]></category>
		<category><![CDATA[rural experience]]></category>
		<category><![CDATA[tourism business]]></category>

		<guid isPermaLink="false">http://ruraltourismmarketing.com/?p=1961</guid>
		<description><![CDATA[I heard a report on National Public Radio several days ago that travel is up in the United States by around 17%. According to the American Automobile Association, people are traveling by car in greater numbers, which should be good for rural communities.
So, the question is, are you seeing an increase in your tourism business [...]]]></description>
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		<slash:comments>3</slash:comments>
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		<title>Rural Tourism Marketing Tip: Know What Women Want</title>
		<link>http://ruraltourismmarketing.com/2010/07/rural-tourism-marketing-tip-know-what-women-wan/</link>
		<comments>http://ruraltourismmarketing.com/2010/07/rural-tourism-marketing-tip-know-what-women-wan/#comments</comments>
		<pubDate>Tue, 06 Jul 2010 17:47:24 +0000</pubDate>
		<dc:creator>Joanne Steele</dc:creator>
				<category><![CDATA[Success For Small Towns]]></category>
		<category><![CDATA[long tail marketing]]></category>
		<category><![CDATA[marketing message]]></category>
		<category><![CDATA[marketing strategies]]></category>
		<category><![CDATA[niche marketing]]></category>

		<guid isPermaLink="false">http://ruraltourismmarketing.com/?p=1948</guid>
		<description><![CDATA[Paco Underhill, noted marketing expert spoke on Tuesday’s Talk of the Nation on NPR about his new book, What Women Want: The Global Marketplace Turns Female Friendly.
Rural tourism businesses need to take note. Anyone who has read this blog, signed up for my e-book, Marketing For Free in 2010 or heard me speak knows that [...]]]></description>
		<wfw:commentRss>http://ruraltourismmarketing.com/2010/07/rural-tourism-marketing-tip-know-what-women-wan/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Loyal Repeat Customers: A Result of Focused, Superb Customer Service</title>
		<link>http://ruraltourismmarketing.com/2010/07/loyal-repeat-customers-a-result-of-focused-superb-customer-service/</link>
		<comments>http://ruraltourismmarketing.com/2010/07/loyal-repeat-customers-a-result-of-focused-superb-customer-service/#comments</comments>
		<pubDate>Mon, 05 Jul 2010 18:46:05 +0000</pubDate>
		<dc:creator>Joanne Steele</dc:creator>
				<category><![CDATA[Marketing Techniques & Tips]]></category>
		<category><![CDATA[Success For Small Town Businesses]]></category>
		<category><![CDATA[Customer Service]]></category>
		<category><![CDATA[marketing strategies]]></category>
		<category><![CDATA[rural experience]]></category>

		<guid isPermaLink="false">http://ruraltourismmarketing.com/?p=1937</guid>
		<description><![CDATA[Superb customer service in rural tourism towns should be a no brainer, but it isn’t. I became aware this weekend of two instances in small towns where “policy” trumped customer service.
Big franchise operations need “policies” to make sure that the cookie cutter in Spokane, Washington looks exactly like the cookie cutter in Buffalo, New York.
Businesses [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Rural Tourism Marketing Tip: Pay Attention to Yelp</title>
		<link>http://ruraltourismmarketing.com/2010/07/rural-tourism-marketing-tip-pay-attention-to-yelp/</link>
		<comments>http://ruraltourismmarketing.com/2010/07/rural-tourism-marketing-tip-pay-attention-to-yelp/#comments</comments>
		<pubDate>Thu, 01 Jul 2010 17:55:38 +0000</pubDate>
		<dc:creator>Joanne Steele</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Marketing Techniques & Tips]]></category>
		<category><![CDATA[Success For Small Town Businesses]]></category>
		<category><![CDATA[Success For Small Towns]]></category>
		<category><![CDATA[Internet marketing]]></category>
		<category><![CDATA[mobile devices]]></category>
		<category><![CDATA[online reviews]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://ruraltourismmarketing.com/?p=1933</guid>
		<description><![CDATA[In May, 2010 over 32 million people visited Yelp.com to read reviews and comment on their experiences in businesses all over the world.
Do you know what’s being said about your business??
Have you “claimed” your business on Yelp?
Have you taken a few minutes to add pictures, specials and coupons to your free listing?
Here’s why Yelp is [...]]]></description>
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		<slash:comments>2</slash:comments>
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